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Jonathan Moseley

Jonathan MoseleyJonathan Moseley shared expert advice in the British Flowers Bus, situated next to the Blooming Interiors stage and his team were at the show everyday.


Jonathan Moseley is a renowned floral designer.  He is passionate about flowers and draws upon his love of nature and his garden for many of his strikingly beautiful designs. He has worked within the floristry industry for 25 years and is currently the President of the North of England Horticultural Society.

Known for his role as the Floral Expert on BBC’s ‘Big Allotment Challenge’, Jonathan is recognised as a key figure in the world of flowers, and as someone who constantly innovates and applies great creativity to his floral displays.

For many years Jonathan ran a highly successful chain of flower shops, dividing his time between the businesses, demonstrating & teaching. His client list is enviable and he travels extensively to design floral displays for private and corporate clients.

Jonathan works closely with the RHS demonstrating and designing large scale floral instillations at their major shows including Chelsea, Hampton Court, Malvern, Tatton & Chatsworth. Jonathan regularly showcases his talents at Raymond Blanc's Le Manoir aux Quat'Saisons and has worked with many leading stately homes including Chatsworth, Woburn Abbey, Stonor Park and Renishaw Hall to name but a few.

Jonathan is a headline contributor for Flora Magazine, he works regularly with the BFA ( British Floristry Association). Presents bespoke floral tours with European Connoisseur Travel, and is a regular broadcaster on radio and TV and  is often quoted in the media as an industry expert.

Jonathan is well established in the floristry world and delivers demonstrations, classes and workshops to packed audiences across the UK. He constantly embraces new trends and techniques and has always remained at the cutting edge of this highly fashionable industry.

Throughout 2018 Jonathan will be the figurehead for a nationwide campaign to promote British Flower growing on a commercial level. This three year project will see the re-launch of FloraBritain and there will a major industry and retail campaign to establish wide scale seasonal growing of cut flowers in Britain and an educational campaign to raise both professional and consumer awareness of the British cut flower industry.

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